Entering The New Age Of Sustainable Cannabis Startups

  • As disruptive as these unicorns have been in the past decade with their billion dollar valuations, they have also pursued aggressive growth at great risk of complete failure.
  • Numerous cannabis startups have also bought into the green rush to quickly capitalize on the legalization movement, but a select number of companies are taking a more mindful approach– concentrating on connectivity, relationships, value and cultivation.
  • Company culture, and ultimately the user’s experience, are driving a new wave of meaningful investment opportunities.
  • A large VC firm that puts a premium on profit over values can take a company down an aggressive growth path too quickly.

Read full article: benzinga.com