How One CBD Company Pivoted To Hand Sanitizer To Help Those In Need

  • De Plano began to research the ingredients of sanitizer and was surprised to discover that it contained most of the same ingredients used in e-liquid the substance his division Nu-X manufactured for their CBD vape pens.
  • De Plano realized that with just a few tweaks to their original e-liquid formula, they could quickly churn out medical-grade sanitizer for hospitals and clinics.
  • Once De Plano got the greenlight from Turning Point Brands executives, he went into full hand sanitizer mode.
  • While the entrepreneurial side of De Plano realizes that there is a potential business opportunity with very favorable margins in their new hand sanitizer venture, he says that is not the point.

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