- When developed and distributed effectively, content bolsters brand awareness, educates your network, dispels misinformation, supports search engine optimization, and delicately guides prospects through a sales funnel.
- There’s a promising opportunity for cannabis companies to enhance their content marketing strategy and further engage with customers digitally, especially with social distancing measures in place.
- Here are four critical ways content marketing can serve cannabis and CBD businesses in the time of coronavirus.
- Perhaps you’ve ramped up online or delivery services instituted strict social distancing practices or identified workarounds to address supply chain limitations.
Read full article: greenentrepreneur.com